
Kyocera Document Solutions
Brand/Visual Identity, TV/Video Production, Digital Advertising, Social Media Marketing, Content Generation, Art Direction for photoshoots, UX/Web Design, Email Marketing, Editorial Design
Challenge: How can we get more people, to sign-up to have their document imaging needs assessed?
Idea: Make it fun!
B2B does not have to be boring. “8 Great Reasons to get an Assessment” is a lead generation campaign, with distinct look and feel, and a dose of personality, in that Kyocera as a provider of consultative services – not only just high-tech hardware.